Call Number (LC) Title Results
HF5814 .F57 1988 Fundamentals of advertising research / 1
HF5814 .H36 2014 Handbook of international advertising research / 1
HF5814 .H38 1993 Successful advertising research methods / 1
HF5814 .M24 1990 Advertising and the image of the intellectual : variations on Albert Einstein / 1
HF5814 .M378 1999 A practical exercise for teaching ethical decision making to advertising students / 1
HF5814 .R44 1993 Fostering creativity in advertising students : incorporating the theories of multiple intelligences and integrative learning / 1
HF5814 T46 1989 Advertising age : the principles of advertising at work / 1
HF5814 .U78 2002 Using qualitative research in advertising: strategies, techniques, and applications / 1
HF5815.U5 B37 1995 Introducing introductory advertising students to the World Wide Web / 1
HF5815.U5 B43 1992 Student-centered teaching and creative teaching methods as they relate to enhancing student creativity in advertising copywriting / 1
HF5815.U5 C68 1994 How to create conceptual advertising without getting a cerebral hemorrhage / 1
HF5815.U5 C683 1995 The One Show student competition : even if you lose, you win / 1
HF5815.U5 D45 1999 Incorporating a promotional products teaching component into the advertising campaigns course : a partnership pilot program / 1
HF5815.U5 D74 1990 Teaching copywriting students about the mature market / 1
HF5815.U5 F44 1990 Faculty members in ad/pr perceive discrimination in academia / 1
HF5815.U5 G36 1992 Assessing baccalaureate advertising education outcome utilizing marketing education curriculum development strategies / 1
HF5815.U5 G4725 1992 Teaching creativity for right brain and left brain thinkers / 1
HF5815.U5 G65 1997a Teaching advertising copywriting in a PC world : changes and developments in university programs / 1
HF5815.U5 G87 1995 Merging the teaching of advertising and public relations campaigns onto the information superhighway / 1
HF5815.U5 H35 1992 The paradigms of public relations : treading beyond the four step process / 1