Rhetorical style : the uses of language in persuasion / Jeanne Fahnestock.

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Bibliographic Details
Main Author: Fahnestock, Jeanne, 1945-
Format: Book
Language:English
Published: Oxford ; New York : Oxford University Press, [2011]
Subjects:

MARC

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020 |a 9780199764129 (hardcover : alk. paper) 
020 |a 0199764123 (hardcover : alk. paper) 
035 |a (OCoLC)694172197 
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100 1 |a Fahnestock, Jeanne,  |d 1945-  |0 n 81100307  
245 1 0 |a Rhetorical style :  |b the uses of language in persuasion /  |c Jeanne Fahnestock. 
264 1 |a Oxford ;  |a New York :  |b Oxford University Press,  |c [2011] 
264 4 |c ©2011 
300 |a xv, 449 pages ;  |c 25 cm 
336 |a text  |b txt  |2 rdacontent 
337 |a unmediated  |b n  |2 rdamedia 
338 |a volume  |b nc  |2 rdacarrier 
504 |a Includes bibliographical references (p. 419-434) and index. 
505 0 |a Machine generated contents note: Style in the Rhetorical Tradition -- Schools of Language Analysis -- Rhetorical Stylistics and Literary Stylistics -- Plan of the Book -- Source of Examples -- What This Book Is Not-and Is -- Notes -- 1.Language of Origin -- The Historical Layers of English -- The Old English Core -- The Norman French Contribution -- The Language of Learning from Latin and Greek -- Incorporations from World Contact -- An American Vocabulary -- Homonyms and Synonyms from Different Origins -- Clarity and Sincerity: When Core Words Dominate -- Elevation and Panache: Featuring French Borrowings -- Formality and Erudition: Words from Latin and Greek -- Analyses with Word Origins -- Summary -- Notes -- 2.New Words arid Changing Uses -- From Nonce Constructions to Wider Use -- 1.Foreign Borrowings -- 2.Compounds -- Free versus Bound Morphemes -- 3.Adding Prefixes and Suffixes -- Prefixes that Change Meaning -- Suffixes that Change Use -- Derivational Families -- 4.Clipping -- 5.Blends -- 6.Conversions -- 7.Catachresis -- 8.Acronyms -- 9.Proper Names to Common Nouns -- 10.Analogy -- 11.Fabrication -- 12.Onomatopoeia -- 13.Taboo Deformation -- 14.Doubling -- Loss and Migration -- Junk: A Case Study -- Accumulating Senses -- Summary -- Notes -- 3.Categories of Word Choice -- Lexical Field -- Level of Generality -- Abstract versus Concrete Diction -- Levels of Generality in Argument -- Ad Hoc Levels of Generality -- Functional Categories -- Taking a Census of Parts of Speech -- Modern Rhetoricians on Word Choice: Burke and Weaver -- Summary -- Notes -- 4.Language Varieties -- Low, Middle, and High -- Geographical and Social Varieties of English -- Regiolects and Sociolects -- Idiolects -- Registers: Occupation, Avocation, Discipline -- Genre and Register -- Shifting and Mixing Language Varieties -- Language Varieties and Humor -- Spoken versus Written Style -- Familiar Language -- Prepared Phrases, Clichés, and Idioms -- Maxims and Proverbs -- Allusions -- Summary -- Notes -- 5.Tropes -- Synecdoche -- Metonymy -- Antonomasia -- Metaphor -- Extended Metaphor and Allegory -- Simile -- Full Analogies -- Irony -- Irony in Written Texts -- Irony and Intention -- The Persuasive Ejects of Irony -- Intolerable Irony -- Hyperbole and Litotes -- The Amphiboly and Paradox -- Paralepsis/Praeteritio: Denying while Saying -- Grice's Maxims and the Detection of Other Meanings -- Analysis: Women Drivers in Summary -- Notes -- 6.Figures of Word Choice -- Schemes of Words -- Agnominatio -- Metaplasms: Altering a Single Word -- Polyptoton -- Spreading Concepts through Polyptoton -- Etymological Arguments -- Place -- Antanaclasis (Puns) -- The Presence of the Word -- Figures of Sound -- Figures of Word Selection -- Synonyms (Synonymia) -- Synonyms and Conceptual Drift -- Euphemism -- Correctio -- Emphasis (Significatio) -- Summary -- Notes -- 7.Sentence Basics: Predication -- Active versus Stative Predication -- Subject Choices -- 1.Humans -- 2.Rhetorical Participants -- 3.Things -- 4.Abstractions -- 5.Concepts -- 6.Slot Fillers -- Analyzing Subject Choices -- Verb Choices -- 1.Tense -- 2.Aspect -- 3.Mood -- 4.Negation -- 5.Modality -- 6.Active versus Passive Voice -- In Defense of the Passive -- 7.Semantic Categories -- Analyzing Verb Choices -- Subject/Verb Analysis -- The North Pole -- A Trend at New Trier -- Nominal versus Verbal Style -- Nominalizations -- Personification (Personae Fictio) -- Personification in Science -- Multiplying Subjects and Verbs -- Summary -- Notes -- 8.Sentence Construction: Modification -- Adverb Clauses -- Adjective Clauses -- Noun Clauses -- The Consequences of Clause Types: Kennedy's Options -- Modifying with Phrases -- Phrases Built on Verbs -- Participial Phrases -- Infinitive Phrases -- Phrases Built on Nouns -- Appositives -- Absolute Phrases -- Resumptive Modifiers -- Summative Modifiers -- Prepositional Phrases -- Single-Word Modifiers -- An Epithetical Style -- Multiplying and Embedding Modifiers -- Amount of Modification -- Minimal Fodification -- Heavily Modified Styles -- Analyzing Modification -- The Ubiquitous Saddam -- "To the People of Ireland" -- Summary -- Notes -- 9.Sentence Architecture -- Emphasis -- Emphasis by Position -- Emphasis by Sentence Role -- Emphasis from Inversions -- Combining Sources of Emphasis -- Placement of Modifiers: Branching Left, Right, and in the Middle -- Loose and Periodic Sentences -- Periodic Sentences -- Loose Sentences -- A Periodic Style -- A Loose Style -- Composition -- Iconic Form -- Absence in Words, Presence in Syntax -- The Default Form/Meaning Relationship -- Summary -- Notes -- 10.Figures of Argument -- Parallelism -- In Syllables (Isocolon) -- In Stress Patterns -- In Grammatical Structure (Parison) -- From Repetition -- Uses of Parallelism in Argument -- Comparison -- Induction -- Education -- Strategic Repetition -- Antithesis: Argument from Opposites -- Antimetabole: Argument from Inversion -- Definition as a Figure -- Summary -- Notes -- 11.Series -- Definition of a Series -- Series and Categorization -- Bracketing -- Series and Order -- Item Length and Order -- Gradatio -- Series and Conjunctions -- The Overall Length of Series -- Opening Up or Shutting Down -- Summary -- Notes -- 12.Prosody and Punctuation -- Speech and Writing -- Prosody -- Prosody into Punctuation -- Printing and Punctuation -- Punctuation and Meaning -- Figured Prosody -- Passage Prosody -- Variety in Sentence Length -- Summary -- Notes -- 13.Speaker and Audience Construction -- Pronouns -- Uses of I -- Uses of You -- I to You: Genres of Fictional Address -- Uses of We -- The Objective Voice -- Changing Footing: Managing the Interactive Dimension -- Pronoun Analysis: Lincoln's First Inaugural -- Disidentification -- Figures of Speaker/Audience Construction -- Calling on: Apostrophe -- Partitioning the Audience -- Purging the Audience -- Frankness of Speech: Licentia -- Figuring Speech Acts -- Asking and Answering Questions -- Rogatio and Formal Arguments -- Summary -- Notes -- 14.Incorporating Other Voices -- Direct Speech -- The Stylization of Direct Speech -- Indirect Speech -- Ambiguous Zones in Indirect Speech -- Reporting Speech Acts -- Representing Thoughts -- Texts as Speakers and "Text Acts" -- Invented Speakers -- Double Voicing and Heteroglossia -- Multivoicing: The Blogger's Specialty -- Summary -- Notes -- 15.Situation and Occasion -- Immediate Deixis -- Thematizing Deixis -- Immediate Deixis in Written Texts -- Occasion -- Constructing Situations and Occasions -- Exigence in Written Texts -- The Burkean Scene -- Imaginary Deixis -- Demonstratio and Descriptio -- Description and Emotion -- Ekphrasis: The Stand-Alone Description -- Summary -- Notes -- 16.Coherence -- Signs of Cohesion -- Given/New or Topic/Comment Patterns -- Interrupting the Topic String -- Schemas and Coherence -- Interclause Meaning Relations -- Inferred Relations -- Signaled Relations -- Combining Sources of Coherence -- Summary -- Appendix: Interclause Meaning Relations -- Notes -- 17.Passage Patterns -- Compositional Units in the Rhetorical Tradition -- Syllogism and Enthymeme -- Progymnasmatic Patterns -- Comparison in Different Grain Sizes -- Paragraphs -- Parataxis and Hypotaxis -- Metadiscourse: Figures of-Discourse Management -- Summary -- Notes -- 18.Amplification -- Qiintilian's Methods of Amplification -- Analysis with Quintilian's Methods -- Copia and Presence: Multa de Multis -- Erasmian Methods for Copia -- Epicheireme -- Diminishing -- Amplification and the Sublime -- The Last Paragraph of On the Origin of Species -- On Darwin's Word Choices -- On Darwin's Sentence Architecture -- On Darwin's Passage Construction -- On Darwin's Amplification and Interaction with Readers -- Summary -- Notes. 
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650 0 |a English language  |x Rhetoric.  |0 sh 85043678  
650 0 |a English language  |x Style.  |0 sh 85043727  
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952 f f |p Can circulate  |a Emerson College  |b Main Campus  |c Emerson College Library  |d Main Stacks  |t 0  |e P301.5.P47 F34 2011  |h Library of Congress classification  |i Book  |m 0113503056989