A great big story. The words matter / a film by P&G ; director, Mark Trent ; producer, Michael Pasquariello ; Great Big Story.
When Michael Chanak took a job at Procter & Gamble in the mid 1980s, the AIDS epidemic was rampant. The company had found a niche with Peridex - a prescription mouthwash used to treat thrush in people suffering from HIV/AIDS. But despite selling to the LGBTcommunity, P&G had no language prot...
Saved in:
| Online Access: |
Streaming video (Emerson users only) |
|---|---|
| Contributors: | , |
| Corporate Contributors: | , , |
| Format: | Electronic Video |
| Language: | English |
| Published: |
Atlanta, GA :
CNN Newsource Sales,
2018.
|
| Series: | Academic Video Online
|
| Subjects: | |
| Genre/Form: | Television news programs |
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