An experimental study on the effect of negative political advertising / by Jeannine James.

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Bibliographic Details
Main Author:	James, Jeannine
Format:	Book
Language:	English
Published:	[Place of publication not identified] : [publisher not identified], 1992.
Subjects:	Advertising, Political. Negativism.

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Call Number:	JF2112.A4 J35 1992
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