Think before you engage : 100 questions to ask before starting a social media marketing campaign / Dave Peck.

This invaluable guide answers all the most important questions to consider before starting a marketing campaign using social media to avoid common pitfalls.

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Bibliographic Details
Online Access: Full text (Emerson users only)
Main Author: Peck, Dave D.
Format: Electronic eBook
Language:English
Published: Indianapolis, IN : John Wiley & Sons, ©2011.
Subjects:
Local Note:ProQuest Ebook Central